By Narelle Atkins
Last week I had the privilege of touring my debut book, Falling for the Farmer, with the Australian Christian Readers Blog Alliance (ACRBA). I’m a co-founder of ACRBA with Jenny Blake, an Aussie reader-reviewer-blogger. ACRBA started touring books in 2012, and I’ve reviewed a number of Christian books (fiction, non-fiction and children’s) as a member of ACRBA.
It’s a different experience when you’re the author with a book being toured. The ACRBA Tours are free. The only cost to the author or publisher is providing print copies to the members who request a review copy of the book. Electronic review copies are an option, which works well for international authors who tour their books with us. There are no international postage expenses or delays in waiting for the print books to arrive in the mail.
I believe authors will gain more from their blog tours if they interact with the blog tour participants. Authors can leave a thank you message on each of the blog tour posts. Authors can also show their appreciation by sharing the blog tour links on social media eg. Facebook and Twitter.
Book marketing can sometimes feel like an ‘all about me’ exercise. How many times have we heard authors say: What can I do to get my book out there and increase book sales? Blog tours provide an opportunity to promote the blogs belonging to the readers who are helping to promote your book.
Have you participated in a blog tour, either as an author or reviewer? I’d love to hear your thoughts and experiences.
Her debut book, Falling for the Farmer, was a February 2014 release, followed by The Nurse's Perfect Match in May 2014, The Doctor's Return in August 2014, and Her Tycoon Hero in November 2014.
Narelle blogs regularly with Australasian Christian Writers and Inspy Romance. http://australasianchristianwriters.blogspot.com/
She is also a co-founder of the Australian Christian Readers Blog Alliance (ACRBA).
Twitter: @NarelleAtkins https://twitter.com/NarelleAtkins