By Rita Galieh
If you are not well known as an author or don't really have a platform eg music or speaking then maybe it's not a good idea to use your own name if you want web surfers to find you. Now if you're only wanting to reach friends, family etc then that doesn't apply.
What is your passion or your expertise? A blog title which alludes to that would be a great help to help those interested in that to find you. If possible address that subject. And do it regularly.
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